04 June 2009

Where the PR jobs are (or aren't)

I've been monitoring national PR jobs for the past six months. It comes in handy to let students know where their best chances are (numerically, anyway).

Being in Perth, the students (and professionals) are at a disadvantage. There are more PR jobs in New Zealand than here.

In the past seven months (from Nov 08-May 09) there have been 553 fulltime PR jobs advertised through Career One, Seek and TPA (which I think may have gone bust). This also includes overseas positions which filter through.

As you'd expect, most jobs (182, or 33%) are in Sydney, followed by Melbourne (109, 20%) and Brisbane (96, 17%). NZ comes in next with 54 jobs, or 10%. Thereafter, it's slim pickings.

Poor, old Perth languishes with only three percent, or 19 jobs, in that time.

The trend lines show a spike in February (113 positions), with a dip in April to 75, then picking up again to 87 in May.

1 comment:

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The PR Lab is a consultancy, specialising on research, reputation management, social media, media relations and the development of measurable strategies that produce results. It is run by Dr Greg Smith, a former journalist and PR professional. Greg worked on daily newspapers in Sydney, Brisbane and Perth. He held senior PR positions in the Australian Defence Force, Sydney Olympics and national not-for-profits. He has also lectured in PR at Edith Cowan University and the University of Notre Dame Australia.