25 June 2009

When is enough?

Just when is enough social media too much? That's the question I'm pondering now. To tell the truth, I'm just flat out keeping up with reading newspapers and watching/listening to broadcast media. Oh, my aching eyes.


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The PR Lab is a consultancy, specialising on research, reputation management, social media, media relations and the development of measurable strategies that produce results. It is run by Dr Greg Smith, a former journalist and PR professional. Greg worked on daily newspapers in Sydney, Brisbane and Perth. He held senior PR positions in the Australian Defence Force, Sydney Olympics and national not-for-profits. He has also lectured in PR at Edith Cowan University and the University of Notre Dame Australia.